Detroit Radio announcer has some Detroit Love!

Fox 2 Detroit's Erika Erickson drops by the 105.1 Detroit Sports studio to make some football picks with Matt Dery, wearing our "Orange Crush" tee.

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Charity Stair Running for the American Lung Association

"Detroit Apparel Factory FITNESS" is the team name we are happy to sponsor.


It doesn’t take a mountain for the climb of your life. You can join the many dedicated people across our country, who are stepping up for those who can’t.

The American Lung Association’s Fight for Air Climb is a unique fundraising event.  It is a vertical climb, up the stairs of some of our tallest buildings. We will be climbing 70 floors within Detroit's Renaissance Center.

It is a challenge of your lungs, your physical stamina and your determination to end lung disease one step at a time.  

You will be climbing, physically or in spirit, because you care.

The Fight for Air Climb is about raising funds for research, advocacy for cleaner air, and support for those who want healthy lungs.  It is however, also about you.  Each and every participant in the Fight for Air Climb will benefit.  

Lung diseases have no boundaries.  They strike our loved ones everyday and make just one step a climb for those affected. But together, we can make a difference.  

Whether as a donor or as a climbing member on the Detroit Apparel Factory FITNESS team, YOU can step up and help.

We are also excited to introduce our brand new line of exercise apparel at this event, we have named this new line "DAF FITNESS" performance gear for men & women.


Please click the link below to see how you can help...

Straight Outta Clarkston now in Clarkston!

Jesse Moyet founded the Detroit Apparel Factory and its most recent clothing line, “Straight Outta Clarkston.” He is pictured sporting the T-shirt with his wife, Sherri. Photo from Facebook

Local business Detroit Apparel Factory has released its “Straight Outta Clarkston” clothing line exclusively at Clarkston retailer Bonnie & Clyde. This is the first time that Detroit Apparel Factory has sold its merchandise at a physical location in several years. Shari Schulz owner of Bonnie & Clyde, said, “We are thrilled to be carrying Detroit Apparel Factory’s ‘Straight Outta Clarkston’ line in our boutique. It’s been on our shelves for less than a week and becoming a new favorite. We pride ourselves in carrying several Michigan made products and artists in our store. People from Clarkston and Michigan have a lot of pride in where they live and love to show it.”

Thanks in part to Clarkston High School’s football team winning its first state championship, demand for Clarkston apparel is at an all time high.

Detroit Apparel Factory owner Jesse Moyet said, “Along with our website and live booth events, fans have been snapping up these shirts. We’ve been asked to supply merchandise directly to students and staff in the Clarkston school system and often have trouble keeping it in stock for our website. The kids love it because it allows them to show pride in where they are from, and their parents are usually familiar with the ‘Straight Outta Compton’ reference from the 90s.”

“Over the last few years, we’ve seen the shirts on people all over the place like concerts at Pine Knob, vacationers on cruise ships, up north and just around town. It’s all about pride in our hometown whether it’s Clarkston, Detroit or wherever you’re from. People like to represent.”

Detroit Apparel Factory is based in Clarkston and was founded in 2010 when Moyet saw an opportunity to allow others to show pride in their community, with an edgy nod to pop culture with a retro flair.

Visit to see all their designs and products. Bonnie & Clyde is located at 7150 N. Main St. in Clarkston.

Thanks to Monica Drake at The Oakland Press for the coverage.